9 Ranch
“The entire D2 team was instrumental in defining, developing and bringing our brand to life! Deedra’s involvement from the beginning gave us confidence that the vision for our brand would be consistent and powerful across every touchpoint. With the help of D2, our little start-up company is able to “punch well above our weight class” and is well positioned for both short- and long-term success. It’s a new day at 9Ranch thanks to D2!”
ABOUT
9Ranch uses the transformative power of nature and alternative therapy methods to guide children (ages 3 to 17) on a journey of healing and self-discovery. They provide therapy in nature for children dealing with anxiety, depression, trauma, ADHD, OCD and eating disorders.
9Ranch came to us with an idea for their business, but they did not have a brand created yet. D2 Branding helped them develop the brand colors, look and feel and created their logo, website and a brand story video to bring their vision to life! The goal was to create a brand that stands out and shares their vision so they could go out and get investors to scale.
BUSINESS COACHING
D2 Branding had several coaching sessions with 9Ranch to discover the brand. The primary goal of the sessions were to define and develop the brand’s identity, positioning, and messaging.
LOGO & BRAND GUIDELINES BOOK
Throughout the creation of this logo and brand identity, we kept one main idea front and center: the number 9. Representing both an acronym, N.I.N.E (Nurtured In Natural Environment), and the 9 Fruits of The Spirit (Galatians 5:22), these concepts using the number nine are the basis of their mission. The logo uses this symbolism in the 9 rays of the sun, each representing a focus of their mission with a different color. The ideas of renewal through nature, growth, and life are all presented through the sun imagery in this beautiful and friendly set of brand elements. We developed the logo and color palette further through the creation of the 9 Ranch Brand Guidelines Book which elaborates on all facets of the brand design and voice, giving this business brand a clear road map for the future. The logo and brand colors are used in the website, digital materials and print materials we created.
WEBSITE DESIGN | www.9ranch.net
D2 Branding created a website that included a web designer, copywriter and graphic designer to bring the 9Ranch brand to life. The website includes a header video with drone footage of the property with the tagline “Heal. Recover. Grow.” The website also features all of their services, a brand story video sharing their story and what makes them different, and a call to action for people to get started. The website shares a clear mission of providing psychotherapy in the heart of nature, empowering children to overcome obstacles and find their divine purpose.
COPY WRITING
D2 Branding includes a professional copywriter on all web development projects and brand guideline books. This process allows the businesses we work with to target appropriate keywords and stay on point with their brand messaging. The 9Ranch copywriting easily explains their services and is search engine friendly.
GRAPHIC DESIGN
9 Ranch marketing required a customized map, custom business icons, business cards, an alternate logo for the foundation, a professionally designed Brand Guidelines Book, social media content & profile graphics, and graphics used in their videos. All materials were created using the brand colors, shapes, logo and style bringing a professional edge to every touchpoint of their business.
VIDEO PRODUCTION
The brand story video for 9Ranch showcases their beautiful location and relays the peaceful feeling you get while interacting with the team and the space. Use of drone footage works well to capture the views and activities available on the property and lake. Clients speak honestly about their experience allowing viewers to fully engage with the brand.
In addition to adding videos to their website, we set up a YouTube Channel for 9Ranch allowing their brand videos to gain SEO traction and be viewed by a larger audience.
SOCIAL MEDIA
9Ranch wanted to keep their social media content posting in-house and opted for the D2 DIY Social Media Course which includes 2 training sessions on the various social platforms that fit best for their business and best practices for success using this as a marketing tool. The DIY Social Media Course also includes a set of 12 customized templates for the team to create branded graphics and posts as needed.
D2 Branding of Tulsa ignites brands, corporations, franchises and personal brands through digital marketing, SEO, SEM, Web Design and business consulting to increase your profit.
CONTACT
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