Why Should I Create a Personal Brand?

May 10, 2024 | Branding, Digital Marketing

Today I want to share about the importance of creating a personal brand in your business. Are you a female CEO or business owner who has been successful, made money and is ready for more? Are you ready to give your greatest contribution to the world by teaching others...

How Your Emotional Intelligence Affects Your Business

Apr 15, 2022 | Marketing

Emotional intelligence is vital to running a successful business. Emotions have an effect on teamwork, customer satisfaction, manager-employee relationships and employee retention.  Your emotional quotient (EQ) is the ability to manage your emotions and the emotions...

Why the Entire Marketing Mix Matters

Apr 8, 2022 | Marketing

A client of mine just launched their business, Sugar Llamas. Sugar Llamas is a brick-and-mortar location that offers delicious cake donuts, gourmet coffee and ice cream. When I met with them, they were so excited because their numbers exceeded their projections...

5 Habits of the Most Successful Entrepreneurs

Apr 1, 2022 | Marketing

I have studied many successful entrepreneurs and there is a common theme where they have similar habits and things they do daily that set them up for success. I admire these women and am inspired by their discipline.  It is the small disciplined things you do everyday...

Firing a Toxic Client Will Save Your Biz

Mar 21, 2022 | Marketing

Much of what I discuss with my peers and mentees involves the process of getting leads and closing deals with clients. But what about the times when you have to fire a client? I’ve only had to do this a handful of times in my career and it’s always an awkward...