BLOG

Why You Should Hire A Business Coach
People often ask me, “Why would I hire a business coach?” or “When is the right time for me to hire a business coach?” My answer is always this: “You can’t afford NOT to have a business coach!”...

Why Lululemon’s “Like New” Program is Brilliant Marketing
I love to see brilliant marketing at work, especially when it’s an industry leader taking a new approach. Lululemon just announced they’re launching their “Like New” program, where customers can...

Creating Your Brand Story
One of the most important things you can do when launching your business is to create a brand story. A brand story takes your company a step further: Instead of just being a normal business like any...

Why These Eight Things Must Be on Your Website
Website design is one of my favorite things we do at D2 Branding because your website is the first impression of your company online. Research shows that people spend seven seconds or less trying to...

How Your Emotional Intelligence Affects Your Business
Emotional intelligence is vital to running a successful business. Emotions have an effect on teamwork, customer satisfaction, manager-employee relationships and employee retention. Your emotional...

Why the Entire Marketing Mix Matters
A client of mine just launched their business, Sugar Llamas. Sugar Llamas is a brick-and-mortar location that offers delicious cake donuts, gourmet coffee and ice cream. When I met with them, they...

How to Create a MILLIONAIRE Mindset
Being in control of your thoughts will influence how you live your life. As an entrepreneur coach, the people I work with who are able to control their mindset are always the ones who are more...

5 Habits of the Most Successful Entrepreneurs
I have studied many successful entrepreneurs and there is a common theme where they have similar habits and things they do daily that set them up for success. I admire these women and am inspired by...

Firing a Toxic Client Will Save Your Biz
Much of what I discuss with my peers and mentees involves the process of getting leads and closing deals with clients. But what about the times when you have to fire a client? I’ve only had to do...

Feeling Burned Out? 5 Ways to Recharge
Being an entrepreneur can be a grind. Day after day, you have to commit to doing the small, disciplined things that will take you to the next level. The daily grind isn’t always glamorous, and it...

Are you using LinkedIn for your B2B Leads?
When thinking about generating leads for your business, your first instinct is probably to think of Facebook or Google. Google will always be my top priority as it’s a great way to target new...

What if You Get a Bad Google Review?
Every week I get the question, “I got a bad Google review! What do I do?” I have a client panicking, calling me saying they got a bad Google review and they aren’t sure what to do about it. I calmly...